Apr

20

10 Bizarre Things That Influence Customers Online

eCommerce

We know there are a lot of psychological factors that influence purchase behavior online and offline. Here are just a handful of funny things that influence customers to behave the way they do:

Jun

22

Personas 101: What Are They and Why Should I Care?

eCommerce

When you think of “personas” – what comes to mind? Are personas profiles of hypothetical customers that marketing invented? Or, are personas developed from customer surveys asking what they want and don’t want from your website? Are they segments of your web visitors?

May

01

The 5 Habits of Highly Effective eCommerce Stores

eCommerce

So you have create your online store. Congrats! Learn how to create an effective eCommerce website that helps generate income.