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Measuring a return on investment is important for every business. Investing also includes developing a branding and marketing strategy. Creative graphic design is an important step in creating a unique brand identity for your business. For a fruitful ROI on design, it is important to consider serious branding. As humans, we respond better to visu…
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One of the least-used methods for obtaining rich, new B2B leads is also one of the most effective. Co-marketing combines the products and services you provide with those of complementary companies, attracting new clients and forging relationships that last. Maximizing your efforts will take a clear goal, a mutually beneficial marketing plan, and a …
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Being an entrepreneur is a bit like having a baby: everyone suddenly wants to give you advice. There are innumerable resources for entrepreneurs to turn to for guidance when starting their companies, so the challenge becomes choosing the right bits of advice and weeding out the wrong ones. Here are four pieces of advice that, while common, can o…
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Category: Graphic Tutorials

Design outlining is an extremely essential field that involves utilizing writings and illustrations to interface with the groups of onlookers and is advancing each and every day. At one time site outlines were just intended to be give a visual viewpoint of the site however now it is all the more about the site's ease of use and usefulness. The best…
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Category: Social Media

Attention please… yes you, stop typing. Shift + “3” (#) is no longer in your repertoire of social media keystrokes. The world craze over the “hashtag” has become such an annoyance that Jimmy Fallon made it his mission to embarrass the hashtagger – once with the help of Justin Timberlake and a second time with Jonah Hill. #HatersGonnaHate The has…
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Category: Graphic Tutorials

Graphic design is art... but it is also advertising. It is not simply being creative, it is about knowing your clients and their industries in order to sell them the most effectively to their target audiences. In order for you to successfully advertise your client’s product, business or services, you have to KNOW it and their customers as well as t…
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Category: Social Media

If you really want to grab an editor's attention, these 8 tips will help ensure your news is really worthy. So you wrote what you thought was a great press release. But you haven't seen any results and are wondering why. Here's a question for you. Was your news truly worthy of the media's attention? If you're not sure--and you plan to keep trying--…
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Category: Graphic Tutorials

Photoshop is a heck of an amazing software that can really help your creativity express itself through a variety of useful tools. It’s also excellent if all you want to do is retouch a photo a bit before you post it on your site or anywhere else. If you are a Photoshop beginner, only recently exposed to the wonders of this advanced design machine, …
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Category: Random Thoughts

This year's tax season has finally been put to bed. And many people -- both small-business owners and consumers -- are breathing a collective sigh of relief. However, there is a fundamental difference between business and personal finances when it comes to taxes. While the “average Joe” may not have to worry about taxes again until next year, “Joe …
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Category: eCommerce

What to do right now, what to keep an eye on. An e-mail marketer's checklist. At the start of this year, the CAN-SPAM Act went into effect. Some aspects of the law are well-defined; others, such as using "ADV" or another label in commercial mail subject lines, are not yet fully outlined. Then, there are real grey areas, such as whether you must in…
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Roz Stovle-Murphy

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Roz Stovle-Murphy

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Creative Orange Design - USA

  • Suite 519 - 1904 Franklin Street
  • Oakland, CA 94612
  • Located in the Heart of Lake Merritt
  • (By appointment only)

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Creative Orange Design is a graphic design company serving San Francisco, Oakland, Berkeley, Calgary, Canada and around the world.